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Google announced today what is potentially a large change for certain paid search managers: the broad match modified version of keywords will be going away.

This change will start rolling out in two weeks.
— Read on www.searchenginejournal.com/breaking-google-ads-to-phase-out-modified-broad-match/395129/amp/

This entry was posted on February 5, 2021 at 9:49 am and is filed under advertising, AdWords, Google, interactive advertising, PPC, search engines, SEM with tags advertising, Broad Match Modified, digital advertising, digital media, Google, search engine marketing, search engines. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.