Majority of Readers Access Digital Content Magazines, Ads
via mediapost.com
Digital Media and Advertising LumaSpace
via mediapost.com
via blog.ted.com
Have you seen an Ad Worth Spreading?.
The Facebook Phone: It’s Finally Real and Its Name Is Buffy.
Digital-Only Mag Readers Skew Young and Affluent.
Making a list and checking it twice: How to prepare for Cyber Monday.
All Google Chat Now Uses Google+ Circles.
While search advertisers experience higher click-through-rates for mobile phone and tablet search campaigns than for desktop search campaigns (at 166% and 137% respectively) according to a November 2011 report from Macquarie Group, those clicks are less likely to convert to sales in a direct relationship to screen size. The report employed Efficient Frontier advertiser data. … Continue reading Screen Size and Conversion Rates
While search advertisers experience higher click-through-rates for mobile phone and tablet search campaigns than for desktop search campaigns (at 166% and 137% respectively) according to a November 2011 report from Macquarie Group, those clicks are less likely to convert to sales in a direct relationship to screen size. The report employed Efficient Frontier advertiser data. … Continue reading Screen Size and Conversion Rates
While search advertisers experience higher click-through-rates for mobile phone and tablet search campaigns than for desktop search campaigns (at 166% and 137% respectively) according to a November 2011 report from Macquarie Group, those clicks are less likely to convert to sales in a direct relationship to screen size. The report employed Efficient Frontier advertiser data. … Continue reading Screen Size and Conversion Rates