Advertisers Looking to Spend on Online Ad Networks

45% of online advertisers plan to spend at least one-quarter of their digital ad budgets on ad networks this year, according to [pdf] February 2012 survey results from ValueClick, and roughly one-quarter plan to increase their budgets for the networks. This finding is mirrored by Advertiser Perceptions’ Fall 2011 Advertiser Intelligence Report survey results also … Continue reading Advertisers Looking to Spend on Online Ad Networks

One Sad Note…

View recent entries. (The number of comments per entry is in brackets) “One Sad Note” (3) “I Expect and Hope That We Are Done with Them” (4) “The Classic ‘Hired Gun’” (5) “Just to Remember the Good Times” (1) “An Enlightening Experience” (0) “No Sense of Entitlement Here” (5) “Way Too Early for Rational Predictions” … Continue reading One Sad Note…