Digital Media and Advertising LumaSpace
Amazon repeated its 99-cent promotional offer for Lady Gaga’s ‘Born This Way’ album, acknowledging it was unprepared Monday, when customers flooded the online retailer with requests. Original Link: http://online.wsj.com/article/SB10001424052702303654804576347690026027506.html?mod=rss_media_marketing via my6sense
The war that the record labels is waging to protect its copyrighted music is mistakenly believed to only concern services that explicitly allow you to share music. That’s not so true anymore. The RIAA is broadening its scope. According to The Hollywood Reporter, Its new targets are services such as Box.net, the subject of a … Continue reading The War on Sharing [Infographic]
Budweiser is launching a new online reality show dubbed “Bud United presents: The Big Time,” set to air globally on social platforms YouTube and Facebook late this year. The campaign follows in the… Original Link: http://feeds.mediabuyerplanner.com/~r/mbp/~3/3Dx0pZiOKD4/ via my6sense
Microsoft will begin adding Facebook data to its Bing search results on Tuesday, including the ubiquitous “like,” in another bid to differentiate from arch-rival Google. Original Link: http://feedproxy.google.com/~r/adage/homepage/~3/4qugQrKxr9E/article.php via my6sense
By Cory Bergman, Director, BreakingNews.com The American Society of News Editors (ASNE) has issued a social media guide for newspapers with lots of good recommendations, but this one stands out: “Break news on your website, not on Twitter.” Read the rest of this post on the original site »By Cory Bergman, Director, BreakingNews.com The American … Continue reading ‘Break News On Your Website, Not On Twitter’ [Voices]
Gerald Adler Wrote:Some very good food for thought… Every presentation I do is customized for the audience in the room. That means I get to spend loads and loads of time across many industry verticals, see many many campaigns, translate many many foreign websites (thanks Google Chrome for auto-translate!) and meet many many many executives … Continue reading 11 Digital Marketing “Crimes Against Humanity”
Motivations differ from general population. Luxury marketers take note, according to a February 2011 Affluence Collaborative survey, wealthy internet users connect with brands on social networks for s via emarketer.com
By Steve Stecklow and Julia Angwin, Reporters, The Wall Street Journal A draft House bill with bipartisan support would prohibit companies from tracking children on the Internet without parental consent, restrict online marketing to minors and require an “Eraser Button” that would allow parents to eliminate kids’ personal information already online. The draft of the … Continue reading House Releases ‘Do Not Track’ Bill [Voices]
Tablets encourage new shopping experiences. The features of Apple’s iPad and competing tablets have made them an ideal entertainment and media consumption device, but many tablet owners also have a st via emarketer.com This will be interesting to monitor, especially as media companies continue negotiating with Apple, and developing and releasing apps.
Time Inc. reached a deal with Apple to make all its iPad editions free for print subscribers, marking a break in the impasse between publishers and Apple and lending support to Time’s contention that it’s business-as-usual after the ouster of its CEO. Original Link: http://online.wsj.com/article/SB10001424052748703703304576296980128055282.html?mod=rss_media_marketing via my6sense
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