After MANY months of working with Yahoo!’s behavioral-targeting profiles, I continue to be impressed with the value offered to internet users and advertisers. It is proving highly effective and the granular levels of audience-targeting continue to increase. It’s about time we see ads pertaining to our comprehensive, evolving, online behavior. Advertisers are also enjoying ever-increasing value…vital in this economy!
knoxnews.com, GoVolsXtra.com, and sister Scripps’ sites are leaders in this technological partnership.