The North Face booed by SEO community

“Last week, outdoor clothing brand The North Face and its ad agency Leo Burnett Tailor Made, came under fire after the agency updated images on Wikipedia pages for popular travel destinations. The efforts were part of a campaign to get The North Face branding at the top of Google image search results when anyone searched … Continue reading The North Face booed by SEO community

Publicis Omnicom: Quick Facts

Here is a good article via AdAge. Publicis Omnicom Group: All the Facts You Need to Know Our Handy Reference Sheet Outlines Merged Company By: Rupal Parekh , Bradley Johnson Published: July 28, 2013 Here’s a cheat sheet to help you understand the facts and implications of the biggest merger to ever occur in adland. … Continue reading Publicis Omnicom: Quick Facts

Digital Strategy Paying Off for Publicis

As digital advertising leads an industry turnaround, the company’s chief, Maurice Lévy, is not shy about saying “I told you so.”Original Link: via my6sense