Tag: virtual reality

2021 Digital Marketing Trends: The New vs the Tried and True

by gadler

In the wake of COVID-19, consumers have changed the way they shop. Purchasers are effectively shopping on the web and numerous organizations have gone online to keep in touch with their customers. Learn 10 digital marketing trends for 2021 so that you can keep up with changing consumer behavior — Read on http://www.wordstream.com/blog/ws/2021/03/26/digital-marketing-trends-2021

Can Augmented Reality Breathe New Life Into Banner Ads?

by gadler

Can Augmented Reality Breathe New Life Into Banner Ads? The very first banner ad on the Internet—for AT&T on Wired in 1994—had a click-through rate (CTR) of 44 percent. Now that the novelty has worn off, that rate is more like 0.05 percent. Add augmented reality (AR), however, and it may be a different story. Taking … Continue reading Can Augmented Reality Breathe New Life Into Banner Ads?